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Marketing and Creative Manager - Salary circa £50k - Poole

Posted by Bond Williams Ltd on 13/03/2019
Postcode
Company name Bond Williams Ltd
Category Other
Contract Permanent
Full/Part time Full time
Salary £ 1 - Negotiable
Description
Marketing and Creative Manager required to join our client, an innovative company based in Poole. The successful candidate will be responsible for the marketing and communications across the business, engaging the customer through traditional and online media. You will be responsible for developing the brand into new.

Duties:



• Creating and developing a new transactional retail website.

• Improving current trade websites and marketing material including print, catalogues, campaigns, social media and mailers.

• Driving the definition of creating brief, strategy and solution for the overall project.

• Champion and protect the brand whilst leading and inspiring teams to deliver the best creative solution that transcends touchpoints (packaging, mobile, print etc).

• Drives change; demonstrates adaptability and fosters and environment that encourages open mindedness and flexibility in the face of ambiguity and change.

• Supports company probability efforts by encouraging and actively enabling innovation, creativity and cost efficiency.

• Create, develop, implement, manage and measure marketing plans that are data and insight driven and covering multi- channel including direct marketing, PR, digital, social, advertising, events and research in line with the marketing strategy and individual brand strategies.

• Understand the commercial drivers for the brand by channel and translate these into fully integrated, targeting and segmented marketing plans.

• Be responsible for the brand management of the businesses core brands, ensuring consistent brand representation amongst internal and external customers.

• Implementation of marketing campaigns with key partners.

• Management of external agencies and suppliers, engagement with key stakeholders across the business.

• To be responsible for carrying out regular competitor & market analysis, and cross check against strategy to ensure it remains effective.

• Developing the brief for all

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