Do you consider yourself a trend follower? Or do you march to the beat of your own drum?
Regardless of your answer, being aware of the latest industry trends helps you stay informed and navigate the market. After all, sex work is a business, and you must ensure you’re in the know.
Today, we’re looking at upcoming trends all sex workers should know. From ways to improve your business efficiency to trends you can use to elevate your services, we’re looking at various upcoming influences. Bookmark this page to make sure you don’t miss any!
Why is it important to keep up with trends?
Keeping up with trends is crucial for all sex workers. Whether or not you adopt them, it allows you an exclusive look into client behaviour and tells you what will be popular in the next few months. Then, you can pivot your services to cater for them, increasing your demand and revenue. A competitive edge is key if you want to elevate your business!
Interacting with sex work trends also allows you to:
- Innovate your services and brand
- Plan strategically
- Recognise potential future challenges
- Network and collaborate with others
- Manage your reputation
Researching future trends might sound like hard work, but you’ll thank yourself when you’re using cutting-edge technology or are the first to provide the in-demand service.
Trends in the adult industry vs mainstream trends
Some trends affect the adult industry, whereas others affect sex work and mainstream businesses. For example, technology upgrades will help all businesses thrive. But if there’s a rise in demand for certain sexual services, it won’t affect providers outside the adult industry.
Make sure you keep an eye on both to really elevate your business. In the tips below, we’re looking at both sex work trends and mainstream trends to ensure you get a well-rounded picture of the future.
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Top trends sex workers should be aware of
Will you be adding AI to your business plan? Or are you focusing on meeting the upcoming fashion trends? Get inspired with our sex work trend forecast.
The AI boom is no secret. But don’t think it only applies to technology professionals. Anyone can interact with this impressive technology thanks to AI chatbots (e.g., Chat GPT). And yes, it can be used to revolutionise your business as a sex worker.
Sex workers can use AI to:
- Write copy and captions for their website
- Help them plan messages to clients
- Spell check documents
- Create time or marketing plans
- & much more
Like a search engine, you can also use AI chatbots to ask questions. For example, you could ask AI about popular niches, how to revamp your self-care routine, or where to buy new lingerie. Be careful when you’re looking for facts and figures, though. Some AI models can provide great grammar or vague answers but lack the skills to provide up-to-date information.
New social media
Social media is a great way to promote your escort business and build a network of other sex workers. However, it seems like the traditional social media platforms are slowly fading. Ensure your business doesn’t go down with the ship (*cough* Twitter/X), and adopt new social platforms early.
Social media platforms to investigate include:
Of course, investigate the new platform’s adult content rules and regulations before posting saucy content. You don’t want to be banned from the get-go. You also should maintain your profiles on traditional social media (e.g. Instagram and Twitter). Though many new social media are appearing, having a presence is crucial.
Upcoming films and TV
Calling all roleplayers. Do you want to ensure your content or services receive high traffic? Being the first person to post a sexy cosplay of a new character is a sure way to boost your bookings.
To ensure you’re ahead of the crowd, investigate films and TV shows being released in the next few months and start making content. Hint: Fantasy films are the best genre to go for.
Films roleplayers should explore:
- Dune: Part Two (2024)
- Deadpool 3 (2024)
- Joker 2 (2024)
- Snow White (2024)
- The Lord of the Rings: The War of the Rohirrim (2024)
Elf ears and mediaeval dress at the ready!
Fashion trends are some of the fastest-moving trends around. However, if you lean into them and embrace the micro-trends, you could capture some extra clients or views.
Legwarmers and sleek athleisure clothes are already in demand, and this trend is expected to continue for the foreseeable future. So, get active and make that gym-based content. After all, what’s sexier than a tight pair of leggings?
Other trends include mesh clothing for a barely-there look. You can buy lingerie with this look, which will make your clients drool. Pick mesh lingerie with a holographic print if you want to be extra fashion-forward.
JOI, findom, and cam content
With more and more people choosing to work from home and spending more time in the house, it’s unsurprising that online adult content is more in demand. This is great news for adult performers and cammers, as your audience is more engaged than ever.
However, a particular type of content is in demand, and that’s JOI content. Perhaps it’s because of the AI and VR boom; perhaps it’s just a simple trend, but more people are searching for instruction videos to get themselves off.
Similarly, the findom kink is having a major moment. This is thanks to the ease of sending money and gifts online from anywhere in the world. Today, clients can find the sex workers of their dreams and submit to them. Learn more about the intriguing findom kink.
Whether you’re refreshing your business or simply curious about the industry’s future, we hope this list of sex work trends has helped you learn more about what’s to come. Trends change constantly, so you need to be extra diligent to be at the forefront of them. But with a little research and planning, you can do it. Now, go forth and get your business ready for the future.
Want more sex work advice? See our educational blog.