Customer Acquisition and Retention Manager

Job Profile Summary A commercial customer focused position with a deep understanding of the external customer and the mobility business, this role delivers all bp pulse direct marketing activities within the B2C and B2B retail channels in UK across all categories and will work in alignment with the Mobility & Convenience marketing counterparts to ensure the development and implementation of one joint contact plan. The role holder is accountable for significant turnover driving programs, budget and performance management, reporting process and delivery of all EV customers centric initiatives. The role manages the relationship with key stakeholders in UK and coordinates fulfilment plans of activities through internal and external stakeholders. As a customer centric player, the role holder must be fast paced, hand-on and able to identify opportunities to maximise customer interactions and value across multiple marketing channels, in the most relevant and most efficient way. In collaboration with the bp pulse and Mobility & Convenience European marketing teams, this role will develop and foster a positive and integrated culture within and across the markets to create a positive, collaborative, and agile ways of working. Job Advert We’re gearing up for the future. At bp our goal for Customers & Products is to deliver the future of mobility, energy and services for our customers by innovating with new business models and service platforms. bp pulse provides Electric Vehicle Charging equipment for use in Home, Workplace and Public environments. We own and operate the UK’s largest charging network and have over 50,000 home chargers installed in domestic properties. bp pulse will play a critical role in supporting bp’s ambition to achieve “Net Zero by 2050”. We are seeking talented and enthusiastic engineers to make this happen. What the role does Define direct marketing plans representing the view of the UK market and customer trends Support development of activit